Zunagi:Travel Article Guide

This guide outlines the recommended structure and writing standards for travel-related articles published on Zunagi. Following a consistent format creates a better experience for readers, improves search engine optimisation (SEO) and makes it easier to discover related content throughout the wiki.

Every destination is unique, but authors should aim to follow the structure below wherever practical.

1. Page Title

Use the official or most commonly recognised English name of the attraction, destination or place.

Examples:

Meiji Shrine
Shibuya Crossing
Shinjuku Golden Gai
Hachikō Statue

Keep titles concise and avoid unnecessary words such as The.

2. Hero Sentence

Begin every article with a short, memorable sentence that immediately captures what makes the destination special.

The hero sentence should be both bold and italicised.

Example:

The colourful heart of Harajuku, Takeshita Dori is Tokyo's most famous street for youth fashion, street food and pop culture.

A good hero sentence should:

Capture the reader's attention immediately.
Highlight what makes the destination unique.
Set the tone for the rest of the article.

3. Introduction

Write a concise introduction consisting of two or three short paragraphs.

The introduction should answer:

What is it?
Why is it famous?
Why should someone visit?

This section is particularly important because it is often used by search engines as the page description or search result snippet.

Avoid repeating detailed history or practical advice here—those belong in later sections.

4. Why Visit?

Provide a quick, easy-to-scan list explaining why someone should include the destination in their itinerary.

Use icons wherever possible to improve readability.

Example:

🏯 Historic cultural landmark.
📸 Fantastic photography location.
🚶 Easy walk from major stations.
🌸 Beautiful during cherry blossom season.
🍣 Excellent nearby restaurants.
⭐ One of Tokyo's must-see attractions.

Keep each point short and focused on the visitor experience.

5. History

Provide enough historical context to help readers appreciate the destination without becoming overly encyclopaedic.

Typical topics include:

Construction or opening.
Historical background.
Cultural significance.
Interesting stories or facts.

Aim for approximately two to five concise paragraphs.

6. Nearby Attractions

Encourage readers to continue exploring by linking to nearby destinations.

Use icons to improve readability.

Example:

Where appropriate, include approximate walking times.

This section strengthens internal linking throughout the Zunagi wiki and helps readers plan their itinerary.

7. Tips

Provide practical information that helps visitors make the most of their experience.

Examples include:

💴 Carry cash for smaller shops.
🚻 Public toilets are available nearby.
🌸 Visit early in the morning to avoid crowds.
📷 The best photography is after sunset.
🚉 Check which station exit is closest.
☔ Bring an umbrella during the rainy season.

Focus on advice that adds value beyond what readers might find elsewhere.

8. Location

Begin with a one-sentence description of where the attraction is located.

Examples:

Shibuya Crossing is located immediately outside the Hachikō Exit of Shibuya Station.
Meiji Shrine is located beside Harajuku Station and Yoyogi Park in the heart of Tokyo.
Shinjuku Golden Gai is located within the Kabukichō entertainment district.

Then include:

📍 Place Name, Address

Embed a Google Map using:

{{#display_map:
latitude,longitude~Place Name
|service=googlemaps3
|centre=latitude,longitude
|zoom=18
|width=600
}}

Use the attraction's !3d and !4d coordinates from Google Maps.

Finally, include a clean Google Maps link:

https://maps.google.com/?q=Place+Name

Avoid using long Google-generated URLs, as they are difficult to read, harder to maintain and more likely to break.

9. External Links

Include only official or high-quality external resources.

Examples:

🌐 Official website
🗺️ Google Maps
🏛️ Local tourism board
🚆 JR East / Tokyo Metro
🎟️ Official ticketing website

Keep external links separate from the article body to avoid unnecessary clutter and maintain a consistent article layout.

Why This Structure?

Each section has a distinct purpose and contributes to a better reader experience.

Section	Primary Purpose
Hero Sentence	Captures attention and immediately communicates what makes the destination special.
Introduction	Provides a concise overview and supports SEO.
Why Visit?	Helps readers decide whether the destination is worth visiting.
History	Provides cultural and historical context.
Nearby Attractions	Encourages internal linking and trip planning.
Tips	Adds practical value beyond a traditional encyclopaedia.
Location	Makes the destination easy to find.
External Links	Directs readers to official or authoritative resources.

Writing Style

When writing for Zunagi:

Write for travellers, not academics.
Keep paragraphs concise and easy to read.
Focus on experiences rather than simply listing facts.
Link naturally to related Zunagi articles.
Use British/Australian English spelling (for example centre, traveller and organisation).
Use icons sparingly to improve readability without overwhelming the page.
Prioritise quality over length—every section should add value to the reader.

Remember that Zunagi is a curated travel guide, not an encyclopaedia. Articles should be informative, engaging and practical, helping readers discover more while making it easy to plan and enjoy their travels.

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